Increase the sale potential of your home
If you are considering selling your property, it is important that you understand the market you are selling in, as well as the marketing strategy you wish to use. In order to reach a sale price you will be happy with, here are a few things that you should have checked off your checklist before rushing into any sale.
Understand your market
When considering selling your property, it is important you understand the type of market you are going to be selling in. Is there an increased demand for properties like yours in your area? Will selling at this time be advantageous? Or will it be difficult for you to attain the sale price that you are after? If you are able, choose to sell your property only when there are more buyers around, leading to increased competition and a better sale price.
Ensure you have priced appropriately
When pricing your home to put it on the market, it is important not to set the price of your house too low as potential buyers will only be willing to pay the minimum amount they are required to. In saying this, it is also vital not to set the price of your home too high as it will sit there for weeks or even months with no offers.
When deciding on a price for you home, take your cue from similar properties in your area that are on the market and adjust your price accordingly. If you have additional features throughout your home or have recently undertaken a renovation, this may make your house worth more, or if it needs a renovation, you may have to sacrifice a portion of the sale price to entice people to buy it and fix it up themselves.
When establishing the price of your house, make sure that the final sum of money that you receive will still be satisfactory to you, taking into account all of the fees associated with the property sale are subtracted, because after all, you do not want to be worse off than you were before you sold your home.
Dress to impress
Dressing your home with borrowed or rented furniture can add an element of luxury to your property that potential buyers may not have been able to see if they looked at your property with all of your furniture in it. To save money or to give more of an impression of space in your home, you could choose to put it on the market without any furniture, giving buyers more of an impression that this home is a blank canvas with which they can do whatever they please with.
Select a real estate agent and marketing strategy
Select a real estate agent that you are happy with, preferably one that will keep you in the loop and continually inform you of any changes in the sale or updates on the property and who will ultimately ensure you get the best price for your home. Try and be as involved as possible in the entire process to make sure that everything is above board and there are no surprises for you later on. When choosing a marketing strategy, think about what will get you the best return, but also think about what will work within your lifestyle. Don’t be afraid to change your marketing strategy along the way if things are not going as smoothly or progressing as quickly as you wished.
